Supermodel, producer, and business mogul Tyra Banks will host and executive produce a new daily lifestyle talk show beginning in 2015, it was announced today by the Disney-ABC company.
Tyra will lead a team of lifestyle experts on a wide-range of topics, incorporating Tyra’s social media reach of more than 28 million followers across all platforms, as well as her digitally connected co-hosts, offering a true cross-platform experience. The yet-to-be named nationally syndicated show will broadcast from Los Angeles. It will be produced by Disney-ABC’s Summerdale Productions with Tyra Banks as executive producer, and distributed by Disney-ABC Television.
Tyra and her team will provide “innovative, informative, and accessible” content for her audience. From fashion and beauty, to home and entertaining, to empowerment and individual enterprise, the show will motivate viewers to improve and enhance their lives by providing guidance.
Tyra will also welcome celebrities, internet influencers, experts and everyday people to share their own knowledge across a wide-range of topics that are important to the daytime audience.
ABC executives praised Tyra and the new show’s concept. “Tyra is an enormous and vibrant talent with widespread appeal and we’re eager to introduce her new lifestyle show that will incorporate her personal message of self-confidence to the syndication marketplace,” said Janice Marinelli, president, Disney-ABC Domestic Television.
Lisa Hackner, executive vice president of Daytime & Syndicated Programming for the ABC Entertainment Group added”Tyra is truly unique in that she is both aspirational and extremely relatable to women of all ages.”
Tyra released the following statement:
“The fire to inspire women and help them to blaze new paths fiercely burns inside of me. I’m excited to be partnering with Disney-ABC to usher in a new era of lifestyle, beauty and entertainment that will inspire women to be the CEO of their lives via honesty, humor and the newest tips and tricks without being intimidating or precious. To my fierce fam of future viewers: I can’t wait to shake up daytime TV together. I have a lot of information to give and still lots to learn. Let’s do it!”
This will be Tyra’s second round as a daytime talk show host. Banks hosted The Tyra Show, which ran for five seasons.