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Why are celebrities dumping Ice Buckets Over Their Heads?




So I’m sure you have heard of this new fad called the “Ice Bucket Challenge.”

What started off as a joke snowballed into a viral phenomenon?  Now, celebrities like Drake, Lebron James, and even George Bush have participated in dumping a bucket of ice water over their heads.  What in the world is the big deal here?

The challenge derives from ALS awareness.  ALS (amyotrophic lateral sclerosis), is the most common form of MND (Motor Neurone Disease). According to The Huffington Post, MND is a fatal, rapidly progressive disease that affects the brain and spinal cord. It affects the nerves that control the body’s movement, it can affect arms and legs, speech and swallowing, or ability to breathe.  As of date there is no cure for the disease.

While this disease is common in the UK, the ice-bucket challenge was an extreme yet effective way to spread awareness in the United States and all over the world.

To complete the ice-bucket challenge, one must choose between either dumping a bucket of ice over their head or donate 100 dollars to the ALS fundraiser foundation. On top of that, they have to nominate up to three people they know to do the same thing.  As a result, videos of people drenching themselves in ice-water have been FLOODING all over the internet (he he).

But as the celebrities hop on the bandwagon, are they really raising awareness or are they just feeding into the joke that is dumping ice water over their heads?  With the drought that’s taking place in the country, do we really need to be wasting clean water for a little bit of YouTube fame?  Because it seems like people would rather risk a cold than doing something proactive like donate money to actually find a cure for this disease…

What do you think?

Below is a compilation video of celebrities that have participated in the challenge.

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